A list for your wrist
Interviews, Surveys, and Concept Prototypes
For this app, our team followed a rapid iterative design process that involved market research, observation and semi-structured interviews of around 20 target users at stores like Ikea, Target, and Walmart. This was followed by a survey for the wider audience which consisted of parents and nonparents. Based on close to 80 survey responses, our interviews, and brainstorming sessions we identified 3 key areas that needed improvement and proposed a solution for each. The 3 solutions were presented to a large audience comprising of HCI students and academia at a poster session.
On the basis of further feedback, we decided to go ahead with in-store navigation as the problem area to explore further. We focused our attention on hands-free devices as it was important for our target users to have their hands available and a personal device to interact with (We observed that a lot of parents occupied their kids with their phone or iPad). So we designed wireframes for a common scenario on Google Glass and Apple Watch and gathered user feedback on the same.
On the basis of literature reviews on social acceptability and user feedback, we further iterated our Apple watch design and carried out 2 rounds of user testing and a round of heuristic task analysis with HCI experts resulting in the final design of the project. Our last 2 versions of the prototypes were developed using Marvel app for phone and watch along with Photoshop- for visual design and Framer.js- for motion and animation design.